Towards Healthcare

Rapid Medical Diagnostic Kits Market Transforming Point-of-Care Testing and Patient Outcomes

Market insights predict, the rapid medical diagnostic kits industry is expected to grow from USD 25.78 billion in 2024 to USD 61.42 billion by 2034, driven by a CAGR of 9.07%. In 2024, North America led the rapid medical diagnostic kits market with a 37% share, while Asia Pacific is set for the fastest growth. OTC kits and lateral flow technology dominated and are expected to grow rapidly. Blood glucose testing led in applications, while infectious disease testing and home care are key growth areas. Hospitals remained the top end-user.

Insight Code: 5522 Format: PDF / PPT / Excel
Last Updated: 04 April 2025 Category: Diagnostics

Principal Consultant

Shivani Zoting

Reviewed By

Aditi Shivarkar

The global rapid medical diagnostic kits market size is calculated at US$ 25.78 in 2024, grew to US$ 28.12 billion in 2025, and is projected to reach around US$ 61.42 billion by 2034. The market is expanding at a CAGR of 9.07% between 2025 and 2034. For detecting and managing infections and diseases, a rapid medical diagnostic test is necessary. As they provide quick results, early treatment is possible, decreasing further complications associated with the infections or diseases.

Rapid Medical Diagnostic Kits Market Size 2023 - 2034

Key Takeaways

  • North America dominated the global rapid medical diagnostic kits market share by 37% in 2024.
  • Asia Pacific is expected to show the fastest growth during the forecast period.
  • By product type, the over-the-counter (OTC) kits segment dominated the market in 2024 and is estimated to be the fastest-growing during the forecast period.
  • By technology type, the lateral flow technology segment dominated the market in 2024 and is expected to be the fastest-growing during the predicted period.
  • By application type, the blood glucose testing segment dominated the global market in 2024 and is estimated to grow at the fastest rate during the forecast period.
  • By application type, the infectious disease testing segment is anticipated to be the significantly growing during the forecast period.
  • By end-user type, the hospitals segment dominated the market in 2024.
  • By end-user type, the home care segment is predicted to be significantly growing during the forecast period.

Market Overview

Rapid medical diagnostic kits are referred to as tools used in the identification and diagnosis of health conditions, for example, infectious diseases. Due to the ease of use, speed, and accuracy, the use of rapid medical diagnostics has become common in hospitals and homes. Affordability, improved convenience, and technological advancements are some other reasons for their increasing demand. The most common rapid diagnostic kit based on lateral flow assays (LFAs) is a pregnancy kit. LFAs can now also be used to detect various infectious diseases. Thus, with the help of rapid medical diagnostic kits, the treatment can be started early, leading to decreased rates of transmission of infection if the results obtained are positive.

  • In March 2025, for the procurement of diagnostic kits for diabetes and antiretroviral drugs for resistant HIV/AIDS patients, with antibiotics, antihypertensives, and anti-diabetic medications, the Federal Executive Council (FEC) approved about N10.299 billion.
  • In March 2025, to detect glucose levels, a painless, non-invasive, and needle-free alternative was developed by the Indian Institute of Science (IISc). The device uses light and sound instead of needles, and this technique is called photoacoustic sensing.

AI Integration in The Rapid Medical Diagnostic Kits Market

For the detection and management of diseases, the use of rapid medical diagnostic kits is important, but in certain cases, the results may not be accurate. Thus, to overcome this challenge, the use or integration of AI algorithms such as convolutional neural network (CNN) applications in the smartphone can be used. With the help of this app, the pictures of the test kits are taken and processed by YOLOv8. It also enables visually impaired individuals to capture the test pictures individually. These images are then analyzed by a CNN classifier. The CNN classifier identifies the results as positive, negative, or invalid. Thus, with the help of AI integration, the sensitivity and specificity of test results are enhanced.

Market Dynamics

Driver

Need For Quick Result

The increasing number of diseases has increased the need for rapid diagnostic kits to have quick results. With the help of quick results, the early detection of infections or diseases is possible. This, in turn, provides various treatment opportunities and helps in the management of the diseases. Early detection can minimize the risk of complications associated with the diseases. At the same time, increased awareness has caused increased demand for rapid medical diagnostic kits. As these kits provide rapid results and ease of use, their use in homecare is increasing for the timely management of diseases.

Restraint

Lack of Accuracy

The use of rapid medical diagnostic kits has been increasing everywhere as they provide quick results. However, the results obtained may not always be accurate. In some cases, it may provide false positive results, due to which the patient has to undergo the treatment without being affected, or if the patient is affected with the infection, they may not be categorized as an infected patient.

Opportunity

Increased Use of Lateral Flow Tests

Lateral flow tests (LFT), also known as lateral flow immunochromatographic tests, are used to identify targeted substances from the liquid sample. These kits provide results within 15-30 minutes with a small amount of sample, which makes it convenient to use. They can be used for the detection of a variety of samples, including COVID-19, flu, vitamin D, diabetes, cholesterol, and many other infections. Thus, their use has increased in hospitals as well as in home care. To improve sensitivity, selectivity, and accuracy, various technological advances are also being made in the LFTs.

For instance,

  • In March 2025, to detect levels of vitamin D, cholesterol or iron, and influenza in human blood, finger-prick lateral flow tests (LFTs) were launched by the UK.

Chronic Inflamatory Disease Infected Rates

The graph displays the sensitivity data of lateral flow tests (LFTs) for various infections. This indicates that the IBV and EV diagnostic kits exhibit lower sensitivity, which needs to be increased to prevent misdiagnosis of the infections. At the same time, HCV, HBV, and IAV yield precise results, while HIV, HAV, and SARS-CoV-2 demonstrate accurate sensitivity, providing accurate detection of the infections and thereby increasing their market adoption. Thus, researchers must focus on developing more effective IBV and EV diagnostic kits, which will ultimately promote the growth of the rapid medical diagnostic kits market.

Segmental Insights

Over-the-Counter (OTC) Segment: Dominant and Fastest

By product type, the over-the-counter (OTC) kits segment dominated the rapid medical diagnostic kits market in 2024 and is estimated to be the fastest-growing during the forecast period. The use of an OTC kit is the preferred choice within the population as it provides convenience and is affordable. Due to the rapid results, it also saves a lot of time. With the help of OTC kits, the early detection of infections is possible, leading to early treatment.

Lateral Flow Technology Segment: Dominant and Fastest

By technology type, the lateral flow technology segment dominated the market in 2024 and is expected to be the fastest-growing during the predicted period. The lateral flow technology provides quick results as well as being easy to handle and carry; thus, it is suitable for use in point-of-care testing. It provides improved sensitivity and minimizes the errors associated with false negative results. This causes a continuous rise in their demand.

Blood Glucose Testing Segment Dominated & Fastest

By application type, the blood glucose testing segment dominated the global rapid medical diagnostic kits market in 2024 and is estimated to be the fastest-growing during the forecast period. Blood glucose testing kits are easy to use and, thus, were used for self-monitoring the glucose levels in the home. It provided accurate results. Furthermore, it helped in the proper management of diabetes.

Infectious Disease Testing Segment: Significantly Growing

By application type, the infectious disease testing segment is anticipated to grow significantly during the forecast period. The increased awareness in the population is increasing the demand for the use of infectious disease testing. Thus, to meet the public demand for cost-effective, rapid diagnosis kits are being used in hospitals and clinics.

Hospital Segment Dominated in 2024

By end-user type, the hospital segment dominated the rapid medical diagnostic kits market in 2024. The hospitals have specialized staff to carry out the testing efficiently. They provided a variety of testing kits depending on the patient’s infection. Due to the rapid results obtained by the kit, the treatment option was made available without any delay.

Home Care Segment: Significant Growing

By end-user type, the home care segment is predicted to be significantly growing during the forecast period. The rapid medical diagnostic kits provide ease of access and, thus, are convenient to use at home. Increased health awareness caused the population to monitor their health regularly, which promotes the use of diagnostic kits at home.

Regional Insights

Rapid Medical Diagnostic Kits Market NA, EU, APAC, LA, MEA Shares, 2024 (%)

North America Driven by Advanced Healthcare System

North America dominated the rapid medical diagnostic kits market share by 37% in 2024. The well-established healthcare systems are responsible for this dominance. Healthcare systems are investing in the development of innovative diagnostic kits similar to COVID-19 rapid diagnostic tests. Thus, after gaining approval from the regulatory bodies, these kits enhanced the growth of the market.

The U.S. Rapid Medical Diagnostic Kits Market Trends

The U.S. consists of advanced healthcare facilities that focus on innovations and technologies. This has increased the development of rapid diagnostic kits and tests. The regulatory bodies also play an important role in the approval of these kits. This helps in providing ease of distribution and results in market growth.

The Canada Rapid Medical Diagnostic Kits Market Trends

There are various collaborations between pharmaceutical companies where they focus on the development of new and innovative rapid diagnostic kits. The government also invests in the research and development sectors for these developments, due to which the manufacturing process is carried out easily. All these factors contribute to the growth of the market.

Increased Rates of Infections Boost Asia-Pacific

Asia Pacific is estimated to host the fastest-growing rapid medical diagnostic kits market during the forecast period. Asia Pacific has to face an increasing rate of infections and diseases due to the increased population. Thus, to identify the infection and to control it, the need for rapid diagnostic kits in the market increases, encouraging market growth.

The China Rapid Medical Diagnostic Kits Market Trends

Due to the large population rates, the demand for diagnostic kits increases. Thus, to meet the patient's needs, the healthcare systems and the government focus on rapid development or manufacturing of the kits. At the same time, due to technological advances, they also take part in the development of new rapid medical diagnostic kits.

The India Rapid Medical Diagnostic Kits Market Trends

The rapid medical diagnostic kits developed in India are affordable and thus are used by a wide range of the population. At the same time, to make these kits available in rural areas, various government bodies are participating by raising awareness. The industries in India also contribute to the increased rate of production, which drives the market.

Europe Driven by Increased Awareness

Europe is expected to show lucrative growth in the rapid medical diagnostic kits market during the forecast period. Due to the increased awareness after the pandemic of Covid-19 Europe is continuously investing in the development of diagnostic kits for other infections or diseases. Similarly, the use of home-care rapid diagnostic kits is increasing due to the increased demand of the population.

The Germany Rapid Medical Diagnostic Kits Market Trends

Germany consists of well-developed healthcare facilities and industries along with government support. Due to all these factors, the manufacturing and development of new and innovative rapid diagnostic kits is encouraged. These kits are used highly in hospitals as well as in home care, boosting the market growth.

The UK Rapid Medical Diagnostic Kits Market Trends

The government of the UK is actively supporting pharmaceutical companies in the development and healthcare systems for the proper distribution and use of rapid diagnostic kits. The increased awareness played an important role in driving the development process. This caused the increased demand for early detection of infection with the use of rapid diagnostic kits.

Top Companies in the Rapid Medical Diagnostic Kits Market

Anti-Inflammatory Drugs Market Companies

Latest Announcements by Industry Leaders

In March 2025, Javier Gonzalez, a senior researcher and a professor of health at the University of Bath in the U.K., stated that continuous glucose monitors (CGMs) are tools that may not provide perfectly accurate results but are always a better choice than not having the measurements at all.

In June 2024, the U.S. Ambassador said to Kenya Meg Whitman that significant challenges in accessing affordable and high-quality healthcare commodities were faced by Kenya and many other African countries, but Kenyans have never backed down. Revital saw an opportunity where others saw difficulties to make a difference, harnessing the power of innovation, thus, expanding the quality of healthcare in Kenya and Africa.

Recent Developments in the Rapid Medical Diagnostic Kits Market

  • In March 2025, an innovative framework that mixes predictive analytics with Continuous Glucose Monitoring (CGM) systems was launched by Phani Kumar Praturi, which can revolutionize the way diabetes is managed in real time.
  • In February 2025, a team of researchers at the National Institute of Technology Rourkela (NITR) to enhance the accuracy of blood glucose level prediction, developed an artificial intelligence (AI) model that can be used by individuals and healthcare providers for effective management of diabetes and to make improved and personalized treatment decisions.

Segments Covered in the Report

By Product

  • Over-the-counter (OTC) Kits
  • Professional Kits

By Technology

  • Lateral Flow
  • Agglutination
  • Solid Phase
  • Other Technologies

By Application

  • Blood Glucose Testing
  • Infectious Disease Testing
    • COVID-19
    • Hepatitis
    • HIV
    • Influenza
    • Others
  • Cardiometabolic Testing
  • Pregnancy and Fertility Testing
  • Fecal Occult Blood Testing
  • Coagulation Testing
  • Toxicology Testing
  • Lipid Profile Testing
  • Other Applications

By End-user

  • Hospitals & Clinics
  • Home Care
  • Diagnostic Laboratories

By Region

  • North America
    • U.S.
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East and Africa (MEA)
    • South Africa
    • UAE
    • Saudi Arabia
    • Kuwait

Meet the Team

Shivani Zoting is a healthcare market research expert with 2+ years of experience, specializing in analyzing trends, identifying growth opportunities, and providing actionable insights for businesses across healthcare sectors.

Learn more about Shivani Zoting

Aditi Shivarkar, with 14+ years of healthcare market research experience, ensures the accuracy, clarity, and relevance of reports. Her expertise helps businesses make informed decisions and stay competitive in healthcare sectors.

Learn more about Aditi Shivarkar

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FAQ's

COVID-19, pregnancy tests, blood glucose monitoring kits, malaria rapid diagnostic tests, HIV rapid tests, and Strep throat rapid tests are the different types of rapid medical diagnostic kits that are mostly used.

Abbott Laboratories is the major player in the rapid medical diagnostic kits market.

Ministry of Health and Family Welfare, Government of India; National Institutes of Health; FDA; WHO; PIB; CDC.