Towards Healthcare
Software as a Service for Behavioral Health Market Investment Trends

Software as a Service for Behavioral Health Market Innovations and Drivers

According to Healthcare Experts, an easy-to-use, secure cloud platform built specifically for behavioral health professionals brings everything together in one place—patient records, scheduling, billing, and telehealth—so providers can focus more on care and less on paperwork. Designed to save time and improve outcomes, this all-in-one solution helps streamline day-to-day tasks while supporting better patient experiences. Key players in this space include Oracle (Cerner), Core Solutions, Epic, Meditab, Holmusk, Netsmart, Qualifacts, and Welligent.

Category: Healthcare IT Insight Code: 5533 Format: PDF / PPT / Excel

Kesiya Chacko

Principal Consultant

Aditi Shivarkar

Reviewed By

Software as a Service for Behavioral Health Market Emergence, Dynamics and Strategies

In order to integrate mental health services into primary care in 80% of countries by 2030, the World Health Organization (WHO) has long emphasized systematic decentralization, or the transfer of mental health care and treatment from mental health hospitals to primary care and community settings. A number of factors, including drug abuse, work-related stress, and a lack of knowledge about behavioral health, are contributing to the rise in behavioral health issues. This is driving the need to integrate software as a service (SaaS), which in turn is driving the growth of the software as a service for behavioral health market.

Market Overview: Rising Concern in Adolescents

In general, behavioral health encompasses mental health and drug use problems, crises and stress in life, and physical symptoms associated with stress. The prevention, diagnosis, and treatment of those diseases are referred to as behavioral health care. More than 5.3 million teenagers between the ages of 12 and 17 (20.3% of all teenagers) had a diagnosed mental or behavioral health disorder in 2023, such as anxiety, depression, or issues with behavior or conduct. The most prevalent ailment was anxiety (16.1%), which was followed by depression (8.4%) and conduct/behavior issues (6.3%). Males were more likely to have behavior/conduct issues (8.2% vs. 4.3%), whereas females were more likely to have anxiety (20.1% vs. 12.3%) and depression (10.9% vs. 6.0%).

Software as a Service for Behavioral Health Market Trends

  • In March 2025, Absorbent Capital Partners made a Series B growth equity investment in Greenspace Health, the leading supplier of SaaS Measurement-Based Care (MBC) technological solutions. With its industry-leading Measurement-Based Care platform, predictive analytics, and artificial intelligence, Greenspace Health is revolutionizing behavioral healthcare, serving over 500 companies and more than 2.5 million customers.
  • In January 2025, Eleos, the pioneer in AI for mental health, announced a $60 million Series C. Eleos now has over $120 million in investment overall, thanks to this round. The business plans to utilize the new funding to increase its commercial team, broaden its product offerings, and penetrate underserved mental healthcare markets, including substance use disorder (SUD) treatment facilities.

AI Integration in the Software as a Service for Behavioral Health Market

A broad AI tool is not enough for the very specialized subject of behavioral health. It requires AI models that have been specially educated in therapeutic treatments, behavioral health terminology, and the nuances of patient-provider interactions. AI is rapidly changing the management and delivery of behavioral health care. AI is assisting physicians in delivering more effective and efficient treatment by automating repetitive chores, forecasting patient behaviors, and providing data-driven insights. In the intricate and subtle realm of behavioral health, these kinds of tools are essential.

Market Dynamics

Rising Adoption of Behavioral Health Software Drives the Market

The high cost of healthcare for treating mental illnesses or behavioral health problems is a major worry for governments. The obligation to produce an excessive quantity of documentation, which lowers clinician productivity, and the inadequate revenue cycle management of behavioral health organizations are the primary drivers of the high cost of therapies. In order to solve these issues, behavioral health software has become more widely recognized and accepted as a means of reducing prescription errors and paperwork, streamlining workflows, reducing healthcare expenses, and boosting productivity by ensuring timely access to patient data. These benefits have spurred the use of behavioral health software, especially in large hospitals and community clinics.

Data Privacy Concern is a Market Challenge

When it comes to behavioral health, doctors are quite concerned about data privacy. Information on patients with mental illness or drug misuse cannot be shared by behavioral health providers with others who are not involved in the patient's treatment. However, because of data integration and the advancement of IT technologies, any healthcare practitioner who is not involved in the case may access the patient's data.

Rising Mental Health Awareness Creates Opportunity

One major factor propelling the software as a service for behavioral health market is the growing awareness of mental health issues on a worldwide scale. Services and software that assist in the diagnosis, treatment, and management of behavioral health concerns are more in demand as a result of the growing acceptance and understanding of mental health as a critical component of overall well-being. As societies place more emphasis on mental health, the healthcare sector is poised for ongoing expansion in response to this fundamental shift in attitudes.

Regional Insights

Advancements in Behavioral Health Drives North America

North America dominated the software as a service for behavioral health market in 2024. Rising economic development in nations like the United States and Canada, which are raising per capita income and driving up healthcare spending, and growing technology developments in healthcare infrastructure are responsible for the region's market expansion. The market is expanding as a result of the growing number of mental health illnesses and people's growing awareness of the need to treat these conditions. Additionally, the industry is expanding throughout the area thanks to favorable government programs that promote people's mental health.

The U.S. Software as a Service for Behavioral Health Market Trends

The number of unmet behavioral health needs among people of all ages has grown, contributing to the mental health crisis in the United States. More than one-third (122 million) of Americans reside in areas where there is a shortage of mental health professionals as of August 2024 (Mental Health HPSA). About 59 million American individuals (23% of all American adults) suffered from a mental disorder in 2023, and 46% of them did not obtain treatment.

The Canada Software as a Service for Behavioral Health Market Trends

Millions of Canadians are unable to receive the necessary care, and the country's mental health is three times worse than it was prior to the epidemic. The State of Mental Health in Canada 2024, published in November 2024 by the Canadian Mental Health Association (CMHA), is a first-of-its-kind in-depth analysis of the state of mental health, addiction, and substance use health care in Canada based on data from all around the nation. An unprecedented commitment of more than $200 billion over ten years to support the Working Together to Improve Health Care for Canadians plan is just one example of the substantial investments the federal government has made in mental health and healthcare.

Rising Awareness is Driving the Asia Pacific

Asia Pacific is estimated to host the fastest-growing software as a service for behavioral health market during the forecast period. Some of the main forces behind the rise include the growing number of middle-class people and families, easier access to healthcare, and greater awareness of mental health issues. Government initiatives to improve mental healthcare services and the increasing adoption of digital health technology are also fueling the market's meteoric rise in the Asia Pacific. The need for these services is predicted to continue to rise significantly in the region as mental health is recognized as an essential indicator of overall well-being.

The China Software as a Service for Behavioral Health Market Trends

Of China's 1.4 billion inhabitants, the World Health Organization estimates that 54 million suffer from depression and around 41 million from anxiety disorders. In China, a number of distinct cultural and legislative factors significantly influence mental health. China's National Health Commission said that, in an effort to address the growing number of mental health problems, especially among children and adolescents, it will fill in the gaps in its mental health services between 2025 and 2027. A mental health hotline will be established, regional mental health centers will be established around the nation, and China will "actively develop key clinical specialities" in mental health.

The India Software as a Service for Behavioral Health Market Trends

India accounts for 18% of the world's population. According to WHO estimates, India has 2443 disability-adjusted life years (DALYs) per 10,000 people due to mental health issues and 21.1 age-adjusted suicides per 100,000 people. An estimated USD 1.03 trillion would be lost economically as a result of mental health issues between 2012 and 2030. The establishment of 25 Centers of Excellence was approved in 2024 as part of the National Mental Health Program in order to teach more postgraduate students in mental health and offer cutting-edge therapy.

Mental Health Prioritization is Driving Europe

Europe is expected to be significantly growing in the software as a service for behavioral health market during the forecast period. Mental illnesses affect almost 40% of the total people living in Europe. 30% of the population seeks treatment and therapeutic interventions. The effects of mental health disorders on society and the economy are significant. Every fourth citizen will have a mental illness at some point in their lives, according to the WHO. The necessity to prioritize mental health as one of the main health goals has been recognized by the European government. The evidence of mental health problems in European countries is the reason for this.

The Germany Software as a Service for Behavioral Health Market Trends

In Germany, mental disorders, which are complicated illnesses, impact 28% of the adult population each year, or around 17.8 million individuals. The market for behavioral health services in Germany is undergoing significant changes, mostly due to the government's initiatives to support mental health and the public's growing awareness of mental health concerns. The German government is particularly interested in expanding spending for healthcare; in May 2023, it authorized a budget boost for mental health programs, underscoring the significance of this field.

The UK Software as a Service for Behavioral Health Market Trends

According to estimates, one in four people in England may deal with a mental health issue at some time in the year. According to research, both adults and children believe their well-being is declining, and adults also report feeling more alone. 'Always or often' loneliness was experienced by 7.8% of UK individuals in 2024. In England, poor mental health is estimated to cost £300 billion annually. In order to close the gap between the best-performing and underperforming places, the government pledged in its Levelling Up white paper to improve wellbeing in every region of the UK by 2030. In order to promote rehabilitation, it created a one-year cross-government action plan and allocated an extra £500 million to mental health.

Top Companies in the Software as a Service for Behavioral Health Market

Latest Announcements by Industry Leaders

In February 2024, according to Kevin Scalia, Executive Vice President of Netsmart, healthcare technology is essential to the IBH Model care delivery framework's success because of its intricacies in care coordination, care management, referral management, and the requirement for real-time data to support efficient diagnosis and treatment. For many Americans with behavioral and physical health co-morbidities, this news represents a big step toward the integration of mental and physical health.

Recent Developments in the Software as a Service for Behavioral Health Market

  • In April 2025, with its formal introduction, Acuity Behavioral Health (Acuity) established Behavioral Health Operations Intelligence (BHOI), a new field in healthcare. Integrated partnership with 11 top health systems. The business also reports that its $1.5 million seed investment round, which was headed by Valor Ventures, was completed successfully.
  • In September 2023, Discovery Behavioral Health, Inc., a growing network of 165 evidence-based treatment facilities for eating disorders, substance abuse, and mental health issues, signed a clinical research agreement that will be crucial to the introduction of Discovery365, a new A.I.-powered platform.

Region Analysis

North America

  • U.S.
  • Canada

Asia Pacific

  • China
  • Japan
  • India
  • South Korea
  • Thailand

Europe

  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Sweden
  • Denmark
  • Norway

Latin America

  • Brazil
  • Mexico
  • Argentina

Middle East and Africa (MEA)

  • South Africa
  • UAE
  • Saudi Arabia
  • Kuwait
  • Last Updated: 08 April 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Kesiya Chacko is a healthcare market research expert with 4+ years of experience, specializing in analyzing industry trends, assessing market opportunities, and providing actionable insights for businesses in healthcare sectors.

Learn more about Kesiya Chacko

Aditi Shivarkar, with over 14 years of experience in consumer goods, leads research at Towards Consumer Goods, ensuring precise, actionable insights on trends, consumer preferences, and sustainable packaging for businesses.

Learn more about Aditi Shivarkar

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FAQ's

The three stages of behavioral health are evaluated using the 20-item BHM-20 client-report questionnaire.

Mental health A medical program called EHR was created for mental health professions, such as group therapy, psychiatry, and counseling.

Ministry of Health and Family Welfare, Government of India, National Institutes of Health, FDA, WHO, PIB, CDC.