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Table of Content
April 2025
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Principal Consultant
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The global patient centric healthcare app market size is calculated at USD 14.84 billion in 2024, grew to USD 17.39 billion in 2025, and is projected to reach around USD 72.87 billion by 2034. The market is expanding at a CAGR of 17.21% between 2025 and 2034.
Patient-centric healthcare refers to providing tailored treatments by considering a patient’s desires, expectations, and lifestyles. All the healthcare decisions and quality measurements are driven by the individual’s specific health needs and desired health outcomes. Patient-centric approach enables healthcare professionals to better engage with patients, resulting in enhanced treatment efficacy. The primary benefits of patient-centric healthcare apps include improved patient experience and satisfaction, patient outcomes, increased medication adherence, and shared decision-making.
The growing demand for personalized care encourages more healthcare professionals to provide patient-centric care. The rising adoption of digitized healthcare solutions to enhance treatment outcomes and enable real-time monitoring of patients boosts market growth. The increasing investments and collaborations among healthcare professionals and patients promote the market. The advent of advanced technologies enables engineers to develop novel and innovative apps to revolutionize healthcare.
| Metric | Details |
| Market Size in 2024 | USD 14.84 Billion |
| Projected Market Size in 2034 | USD 72.87 Billion |
| CAGR (2025 - 2034) | 17.21% |
| Leading Region | North America |
| Market Segmentation | By Technology, By Operating System, By Application, By End-user and By Region |
| Top Key Players |
Allscripts Healthcare Solutions, Appinventiv, Aster DM Healthcare, Athena Health Inc, Cipla Ltd., Cognizant, MedAdvisor Solutions, MobileSmith, ScienceSoft, Successive Digital, Velvetech LLC, Wipro |
Artificial intelligence (AI)-enabled healthcare apps perform exceptional tasks, introducing automation. They can automate monthly medication refills and easily track medications. AI-powered diagnostics and clinical decision-making tools enable patients to make informed decisions about their health. AI-based apps can also facilitate enhanced patient-physician interaction. They enable patients to get an immediate response to their condition by logging their symptoms. Doctors can get automated alerts for potential issues, such as drug interactions or severe allergies, enabling them to respond quickly. AI-based virtual assistants provide personalized health recommendations, medication reminders, and lifestyle recommendations to patients.
Adoption of Telemedicine
The major growth factor of the market is the rising adoption of digitized healthcare solutions, such as telemedicine. Telemedicine enables real-time monitoring of a patient’s condition. It uses electronic and telecommunication technology to exchange medical information from remote places. It is cost-effective and eliminates the need for patients to visit healthcare professionals, reducing long waiting times. Telemedicine helps to connect with providers during emergencies. Numerous telemedicine apps are available to provide virtual healthcare services to patients and enable online consultations. Approximately 80% of people have accessed care via telemedicine at least once in their lives.
Privacy Issues
The major challenge of the patient centric healthcare app market is the data sharing and privacy issues. Hackers can have unauthorized access to sensitive patient information. There is also the risk of data integrity and confidentiality of data. This limits numerous healthcare professionals and patients from using such healthcare apps, restricting market growth.
Latest Innovations
The future of the market is promising, driven by the latest innovations in healthcare apps. Apart from teleconsultations, novel apps are developed to perform diverse functionalities. Self-diagnosing apps are available to enable rapid and handy diagnosis of a disease without visiting any diagnostic labs. Some apps are integrated with wearable devices to improve the monitoring of patients’ vital signs and track progress. Advanced apps support clinical decisions through real-time recommendations of treatment options. They can also be used to schedule an appointment and provide notifications about physician visits. Additionally, apps can be used for payment and integrated with insurance systems to transform claims processing and verify patient coverage.
By technology, the phone-based apps segment held a dominant presence in the patient centric healthcare app market in 2024. The rising adoption of smartphones and advancements in cellular technology boost the segment’s growth. As of 2024, it is estimated that there are approximately 4.28 billion smartphone users in the world. Mobiles are handy, i.e., they can be carried anywhere, enabling enhanced patient engagement and increased medication adherence. Smartphone apps also provide medication alerts and appointment reminders. Patient-centric healthcare apps can also provide a more efficient way to collect data.
By technology, the wearable apps segment is expected to grow at the fastest rate in the market during the forecast period. The advent of advanced technologies has led to the development of AI-enabled sensors to monitor a patient’s vital signs. Wearable devices are widely preferred due to their smaller size and convenience. They are connected to smartphone apps and provide accurate information on heart rate, blood pressure, and oxygen levels. The growing awareness of fitness encourages people to purchase wearable devices. These apps help people to track their daily progress and stay fit.
By operating system, the Android segment held the largest share of the patient centric healthcare app market in 2024 and is projected to expand rapidly in the market in the coming years. Android is the most commonly preferred operating system due to its greater flexibility and customization. More than 3.9 billion people globally use the Android system. The rising demand for the Android system facilitates software developers to design patient-centric software that supports this system. Additionally, androids are affordable and offer wider accessibility. They can connect with a large number of third-party apps.
By operating system, the iOS segment is predicted to witness significant growth in the market over the forecast period. The growing number of iOS users due to increased benefits promotes the segment’s growth. There are more than 1.46 billion iOS users in the world. iOS is mostly preferred due to enhanced security concerns and data leakages. Its security is difficult to crack, making it a safer option for managing patient data. iOS has advanced features compared to the Android system. Its chatbot, Siri, allows users to set medication reminders or find healthcare services using voice commands.
By application, the wellness management segment registered its dominance over the global patient centric healthcare app market in 2024. The growing awareness of preventative care enables patients to manage their health and well-being. Physical wellness refers to managing diet, exercise, weight, ergonomics, and illnesses. Healthcare apps address various health-related elements, such as physical, mental, and social factors, that might affect a patient’s health. These apps are used for a wide range of purposes, such as suggesting mental health exercises, monitoring sleep, and building habits.
By application, the disease & treatment management segment is anticipated to grow with the highest CAGR in the market during the studied years. The rising prevalence of chronic disorders, such as cardiovascular diseases and metabolic disorders, fosters the segment’s growth. Patient-centric healthcare apps provide customized solutions to their health problems. They allow various solutions, including medication reminders, scheduling appointments, and renewal of regular medications. They also help patients to monitor their symptoms and track their daily activities, allowing providers to change the treatment course based on their health data.
By end-user, the hospitals segment led the global patient centric healthcare app market in 2024. The segmental growth is attributed to the presence of skilled professionals and suitable capital investments to adopt advanced technologies. The increasing number of hospitalizations due to favorable reimbursement policies also augments the segment’s growth. Hospitals conduct regular training programs, encouraging healthcare providers to use innovative apps.
By end-user, the home use segment is estimated to show the fastest growth over the forecast period. The increasing geriatric population and the growing demand for home healthcare propel the segment’s growth. Patients can benefit from advanced treatment and care in the comfort of their homes. Healthcare apps at home can also benefit post-surgical patients, eliminating the need to physically visit a healthcare organization.
North America dominated the global market in 2024. The presence of key players and technological advancements is the major growth factor of the market in North America. Favorable government support leads to the development of novel healthcare apps. The increasing investments and collaborations also favor the patient centric healthcare app market. The availability of advanced healthcare infrastructure promotes market growth. The growing demand for personalized care supports market growth.
According to Morning Consult’s January 2023 questionnaire of 2,201 adults, around two-thirds (63.4%) of the U.S. adults used an app for a health-related purpose. Currently, more than 350,000 healthcare apps are available in the market. The Food and Drug Administration (FDA) regulates the use of apps integrated into a medical device, called software-as-a-medical device (SAMD).
In 2023, 51% of Canadians over 15 years were reported to access electronic health information for lab test results, upcoming appointments, current medications, and medical imaging reports. The Canadian government formed a Person-Partnered Care Framework to improve clinical outcomes by addressing the health needs of patients.
Asia-Pacific is projected to host the fastest-growing patient centric healthcare app market in the coming years. The growing awareness of healthcare apps and their features increases their adoption. The rising prevalence of chronic disorders and the growing demand for health and wellness also contribute to market growth. The increasing healthcare expenditure and geriatric population promote the use of patient-centric healthcare apps. The rapidly changing demographics necessitate that healthcare professionals provide personalized care.
According to a recent research report published in 2024, more than 180 million elderly people have at least one chronic disorder, out of which 75% have two or more chronic conditions. This facilitates the use of patient-centric healthcare apps. There are currently 17 healthcare apps in working condition in China, with 71% of these apps being downloaded more than 10,000 times.
More than 95,000 practitioners use Telehealth in Australia, and approximately 23% of appointments occur via Telehealth. Also, the Australian Institute of Health and Welfare estimated that around 6 in 10 individuals, accounting for over 8 million, in Australia live with a chronic disorder.
Europe is expected to grow at a considerable rate in the patient centric healthcare app market in the upcoming period. The growing awareness of health and wellness and increasing healthcare expenditure drive the market. The rapidly expanding med tech sector favors the development of advanced healthcare apps in Europe. Favorable government policies and increasing investments foster market growth. At the end of 2023, all Member States (100%) in Europe provided some form of national or regional online access service for citizens to access their health data. The rising adoption of advanced technologies also governs the market.
The German government’s Digital Healthcare Act allows healthcare providers to prescribe digital health applications. According to the Association of the Internet Industry, 1 in 3 people in Germany, i.e., nearly 31.6% of individuals, use healthcare apps, based on a survey conducted on 2,500 people.
Nalla Karunanithy, CEO, Digital Health & eCommerce of Aster DM Healthcare GCC, commented on its new appointment that the myAster app has made remarkable strides, delivering personalized healthcare solutions for its UAE customers. He aims to drive further innovation by integrating AI and data analytics to create seamless and patient-centric digital experiences, making healthcare more accessible, predictive, and personalized.
By Technology
By Operating System
By Application
By End-User
By Region
April 2025
April 2025
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April 2025